Golden Robot Records are running a new initiative called Rock The Vax, encouraging Australian music lovers to go out and get vaccinated in exchange for a free album (vinyl or CD) from the extensive Golden Robot Records back catalogue. Their back catalogue includes Rose Tattoo, Dizzy Reed (Guns N’ Roses), LA Guns, Jefferson Starship, Horsehead, David Campbell, Hayley Jensen, Nick Barker and so many more, and with genres sprawling from rock to country to alternative, there is something for everyone.
Until August 15 2021, Australians are encouraged to email [email protected] with their digital certificate from the medicare app to prove vaccination through this July period, along with their GRR album request and postal address.
“As the owner of a record label and a dedicated music lover, I just can’t sit back and watch a country I love have one of the lowest vax rates in the world,” says Mark Alexander-Erber, President and Founder of Golden Robot Global Entertainment. “The music industry has suffered terribly since the start of this pandemic, as many bands rely on touring for the majority of their income. COVID-19 caused touring to come to a grinding halt and vaccination seems to be the only way to bring normality back to touring and our lives. Bands need to tour to promote albums and album sales can be elevated by touring.”
Alexander-Erber continues, “We did so well as a Nation to beat this horrid virus that affected so many in the community. But right now, we have to double and triple our vaccination efforts, so we can eventually (hopefully sooner rather than later) gain a sense of normality in our lives and not let it creep back into our community and cause ongoing lockdowns and inflict further pain and hardship. This latest Sydney lockdown for me was enough, I feel the need to act, as beating this virus is the most important thing right now and as an Australian company working on a global scale, I can see what is happening internationally and I believe people understand they need to get fully vaccinated eventually, but may just need an extra incentive to do it right now. There is no more time to waste, we need to avoid the risk of further lockdowns by getting vaccinated now!”
For more information, head to www.goldenrobotrecords.com
And the numbers speak for themselves – the Rock The Vax initiative had over 500 submissions on day one, and those huge numbers are set to grow exponentially over the next few weeks.